MODULE 6: Magic Marketing with Moving Messages (a.k.a. Video)
No matter your marketing objective and what the message entails, adding ‘movement’ is fuel on the fire!
Here are just a few reasons to nail this type of content creation.
Video content is likely to engage us and ignite emotions.
Video is the most effortless content to consume, even for lazy users.
90% of consumers watch videos on their mobile.
94 per cent of marketers say using video content has helped INCREASE USER UNDERSTANDING of a product or service.
74% of users who watched an explainer video about a product or service subsequently bought it.
Websites with video embedded are 53 times more likely to show up first on Google.
Social media channels encourage video content with features that are constantly being improved and updated.
Add Animation to add more life to concepts than text or live video alone can do.
WORKSHEET
TRANSCRIPT
KISS EXERCISE 8: Create and Share a max 30-sec Video post.
